{"id":270,"date":"2013-05-21T14:05:27","date_gmt":"2013-05-21T14:05:27","guid":{"rendered":"http:\/\/temp.fashion.blog\/2013\/05\/21\/itnig-at-the-mobile-mobile-conf-krakow-mmconf\/"},"modified":"2013-05-21T14:05:27","modified_gmt":"2013-05-21T14:05:27","slug":"itnig-at-the-mobile-mobile-conf-krakow-mmconf","status":"publish","type":"post","link":"https:\/\/itnig.net\/blog\/itnig-at-the-mobile-mobile-conf-krakow-mmconf\/","title":{"rendered":"itnig at the Mobile Mobile Conf, Krak\u00f3w! #mmconf"},"content":{"rendered":"<p>Last April I was sent from <strong>itnig<\/strong> to <strong>Krakow (Poland)<\/strong> to attend one of the best Ruby conferences in Europe: <a href=\"https:\/\/railsberry.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Railsberry<\/a>. What I later discovered was that just a few days before Railsberry there was another really cool conference, organized by the same people, about <strong>mobile development<\/strong>. So there I went!<\/p>\n<p>I\u2019m talking of course about the <a href=\"https:\/\/www.hugedomains.com\/domain_profile.cfm?d=mmconf&amp;e=com\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Mobile Mobile Conf<\/strong><\/a>, or <strong>#mmconf<\/strong>. In short, #mmconf is a <strong>conference for mobile designers and developers to share what they think is going to be the next big thing. <\/strong>After the talks they use the wonderful environment of the conference\/Krakow to meet with other people working on the same.<\/p>\n<p>The <a href=\"https:\/\/www.hugedomains.com\/domain_profile.cfm?d=mmconf&amp;e=com\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>talks<\/strong><\/a> covered <strong>topics<\/strong> such as \u201cnative vs html5\u201d, multi-platform, the future of mobile, the relation between \u201cmobile\u201d and \u201cweb\u201d and marketing of mobile apps. I guess we could <strong>sum up the whole message<\/strong> of the 2-day conference with the message from <a href=\"http:\/\/bradfrost.com\/about\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Brad Frost<\/strong><\/a> in his talk:<\/p>\n<p><strong>For a future friendly web<\/strong><\/p>\n<p>One thing that developers (in this case specially mobile developers) have to always keep in mind is:<\/p>\n<p><strong>We don\u2019t know what device will be under the christmas tree two years from now.<\/strong><\/p>\n<p>Being an advocate of <a href=\"https:\/\/www.lukew.com\/ff\/entry.asp?933\" target=\"_blank\" rel=\"noopener noreferrer\">Mobile First<\/a>, <a href=\"http:\/\/adactio.com\/journal\/4523\/\" target=\"_blank\" rel=\"noopener noreferrer\">Content First<\/a>, responsiveness, etc, Brad sums up the <strong>5 features<\/strong> that a future friendly mobile app\/web <strong>must have<\/strong> as follows:<\/p>\n<ul>\n<li>\n<strong>Ubiquity:<\/strong> Same content everywhere. People DO WANT to do the same things on mobile, don\u2019t assume they\u2019re just looking around. Mobile e-commerce growing like crazy is a good proof for this.<\/li>\n<li>\n<strong>Flexibility:<\/strong> Give the best possible experience given the constraints of the devise being used. Don\u2019t try to always do everything, but do it the best possible way.<\/li>\n<li>\n<strong>Performance:<\/strong> 74% of the people will abandon a site if it takes more than 5 seconds to load. Performance is a feature.<\/li>\n<li>\n<strong>Enhancement:<\/strong> Mobile-first, enhance progressively to add extra features or better experience if the bigger display allows it.<\/li>\n<li>\n<strong>Future-friendly:<\/strong> Be backwards-compatible to try being forward-compatible.<\/li>\n<\/ul>\n<p><a href=\"http:\/\/www.slideshare.net\/bradfrostweb\/for-a-futurefriendly-web-webvisions-chicago-2012\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Slides<\/strong><\/a> (from the same talk, but in a different event).<\/p>\n<p>Jordi Romero<br \/>Partner at <strong>itnig<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last April I was sent from itnig to Krakow (Poland) to attend one of the best Ruby conferences in Europe: Railsberry. What I later discovered was that just a few days before Railsberry there was another really cool conference, organized by the same people, about mobile development. So there I went! I\u2019m talking of course [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-270","post","type-post","status-publish","format-standard","hentry","category-startups"],"_links":{"self":[{"href":"https:\/\/itnig.net\/blog\/wp-json\/wp\/v2\/posts\/270","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/itnig.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/itnig.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/itnig.net\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/itnig.net\/blog\/wp-json\/wp\/v2\/comments?post=270"}],"version-history":[{"count":0,"href":"https:\/\/itnig.net\/blog\/wp-json\/wp\/v2\/posts\/270\/revisions"}],"wp:attachment":[{"href":"https:\/\/itnig.net\/blog\/wp-json\/wp\/v2\/media?parent=270"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/itnig.net\/blog\/wp-json\/wp\/v2\/categories?post=270"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/itnig.net\/blog\/wp-json\/wp\/v2\/tags?post=270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}