If you understand what your company stand for - how does it make other people's life better - and what does really matter for your audience, you are going to be able to make better decisions, create better content and spend your tiny resources (if you are a startup) in a targeted and effective way.
But nowadays you have to take into account that that the world around us shifting. This means, you can't build a successful communication strategy without understanding that transparency, meaning and purpose are becoming more and more important to your customers.
In this talk, Orsolya Anna Tóth, Communication Strategist & Entrepreneur, will talk about:
If you want to have a better understanding of communication on the strategic level, you should attend this talk! Join us!