Startups in Spain tend to trivialize the importance of the financial management of its businesses, and often look down on it, considering it a “simple number producing” activity related to “gestorías” (agencies that undertake administrative work). But companies who care for having a first class finance management from the beginning have some clear strategic advantages: Efficiency: Releases time […]
Verónica Torras is the founder of Womala, a mobile app for women in the area of Fitness & Health, and expert in business models, and a customer development and lean startup evangelist and practitioner. Starting from the beginning, Verónica got into the business model generation and lean startup methodologies through Alex Osterwalder (author of the Business Model Canvas), […]
Spain has become a very interesting place for foreigners to establish their businesses. They can find a solid entrepreneurial ecosystem, skilled partners and workers, and nice weather. All these elements are attractive enough to start an entrepreneurial adventure. In this article we are going to outline some of the basic requirements that everyone should have […]
Managing a company’s presence in a business fair can be a lot of work (and stress) but certainly can be just as rewarding. There is no better place to get in touch with your target, especially if you are an ecommerce guy. But fairs are also a hostile place where too much is on display […]
Most of us work in a startup environment or are in touch with entrepreneurs and groups of people creating synergies in similar situations. It all starts out with a first idea and countless days and nights discussing, sketching out and turning it over again. The first pioneer looks for other passionate entrepreneurs, for specialists in […]